
Company Profile
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ASN - How
Can We
Be
of Service?
ASN - We
Have Helped
Others
ASN - Skills
At Your
Disposal
ASN - The
Principals
ASN - How
We Work
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ASN is contracted by organisations wishing to ensure their
objectives are achieved when they host a major event.
ASN believes the key to a successful event is exceeding the expectations of the host and
their visitors/delegates. In working with the event owner, as a part of a team, ASN
creates an environment for effective communication; firstly with the host and later with
their delegates/visitors. Effective communication will lead to a clear understanding of
the event aims. Armed with that understanding and years of experience, ASN can then ensure
the planning processes will meet those aims.
ASN has specialist expertise in every aspect of event management. ASN will help you plan
and execute your event with great effect by;
sharing our event planning experience to help hosts avoid
common pitfalls
developing, implementing and co-ordinating practical plans
to ensure success
sourcing additional support funding in a creative and
professional manner
providing the host with the best possible outcome on time
and within budget
ensuring your own staff and resources are kept gainfully
employed at their regular tasks.
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ASN -
We Have
Helped Others
ASN has worked with many organisations.
Some examples are:
Australian Society for Medical Research
Dept. of Employment, Education, Training & Youth Affairs
Dept of State & Regional Development (Victoria)
Australian Diabetes Society
Australian Diabetes Educators Association
The Endocrine Society of Australia
Griffith University Health Sciences
Society for Reproductive Biology
International Rangers Federation
The University of Melbourne
National Institute of Forensic Science
CSIRO Australia
The Herald & Weekly Times
International Society for Second Messengers and
Phosphoproteins
Nursery Industry Association(Aust)
Melton Shire Council
Mornington Peninsula Shire Council
International Society for Cytokine Research
Murdoch Institute
Macfarlane Burnet Centre for Medical Research
Mornington Peninsula Tourism Forum
Australian Alpaca Association
State Department of Infrastructure (Victoria)
Dept. Industry Science & Technology, (Science &
Technology Awareness Branch)
As well as profiling our current projects,
samples of post event reports are also included for your perusal
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ASN -
Skills At
Your Disposal
ASN specialises in the organisation, management and
financing of events such as conferences, consumer and trade exhibitions, and public shows.
ASN can provide expert professional support for;
concept development
event planning and management
event promotion, marketing and publicity
exhibitor recruitment
sponsor recruitment
developing speaker programs
publishing
media liaison
delegate registration
venue selection and contracting
delegate accommodation bookings
entertainment and accompanying partner program
ASN has gained a reputation for innovation,
initiative and precise organisational skills. It has been accepted as full member of the
Exhibition & Events Association of Australia
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recognition of the company's high professional and ethical standards by its peers and
competitors.
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ASN -
The
Principals
ASN was formed by Michael Pickford and Simon Monk in 1990.
The Directors share over 30 years experience in event conduct and management and been
involved with or controlled hundreds of events.
Mike Pickford. (B.Sc.hons Dip.Ed.) Michael has a strong background in education. He spent some years
teaching and developing innovative programs for the National Parks Service (Victoria),
before establishing and managing successfully a hydroponics food business. He is a
founding Director of ASN and has a strong history of creating innovative programs from an
informed multi-discipline background. He utilises his precise logistical and managerial
skills to frame every ASN project. Recognition of his skills within the industry has
resulted in an invitation to serve on the Florey Centenary Celebrations Committee and an
invitation to lecture at TAFE on Event Management.
Simon Monk. With nearly 20 years of business experience and hundreds of events
under his belt, Simon's management skills are well developed. He had over ten years of
experience in the entertainment business, managing venues and promoting and managing
artists, before founding ASN. He is able to accurately assess and develop projects from a
practical and functional perspective. His interpersonal and communication skills have
enabled him to build bridges for many clients and ensure that projects are developed and
conducted in an environment of harmony, respect and enthusiasm.
Stephen Robin (BA, Grad Dip Urb Soc, MPP, Cert Small
Bus Mgt) With experience in public relations over two decades, Steve is focused on
matching customer needs with the benefits of involvement in ASN events. Delivering
marketing solutions for clients that raise their profile and contribute to the bottom line
is the challenge he enjoys most.
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Dr Maree Overall (PhD, Monash 1990) Maree
brings a wealth of contacts and experience from the research community to ASN. Her
understanding of the needs of delegates and clients hosting conferences and symposiums
comes from "their side of the fence" and as a result ASN is providing an even
better service to their clients.
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ASN -
How We Work
After a full briefing from a prospective client ASN would be
prepare a detailed response outlining suggested approach to the project, with
recommendations and costings. ASN appreciates they must offer cost effective service and
frequently offer their services on a performance based fee structure.
ASN knows they offer excellent value for money.
We are happy to provide names of referees and encourage you to approach them, hear their
testimonies and then invite us to your office for interview.
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